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03, cold traffic
Omni Targeting
We build, launch and improve paid campaigns that go after new, cold traffic, people who do not yet know your business, to bring new customers in.
The requirements
- 2 Meta Ad campaigns
- 3 Google Ad campaigns
The exact number depends on your ad budget.
Deliverables
- Meta, targeting strategy and up to 2 ad sets
- 4 to 10 creative assets per ad set
- Google, targeting strategy and up to 3 campaigns
- Keyword list and landing page
- Your own landing page on your own domain
- Form-embed option available
Integrations
- Meta Conversions API (CAPI)
- Google Tag Manager, cloud hosted server
- Google Analytics and Google Ads
- Nightsbridge or Activitybridge, costed separately
Bonuses
- Ad fatigue rotation system
- Copy angle frameworks
- Competitor ad intelligence report
- Landing page split-testing software
- Landing page creation and optimisation
- Lifetime access to The Commons, media buying training
The investment
R6,000per month, flat, for the service
Minimum ad budget, not part of the service fee: Meta Ads from R6,000 per month, Google Ads from R7,500 per month.
Plan this budget with the Budget Calculator →Is this for you?
Who this is for
- You want to grow beyond your existing audience
- You're losing market share to competitors
- You have a limited owned audience but a clear ideal customer
- You want a scalable, repeatable way to bring new customers in
Ready to bring new customers in?
Register now and we will plan your cold traffic campaigns and get them live.